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AROUND 17% OF HUNGARIANS ALWAYS LOOK FOR CHEAPEST PRODUCTS - SURVEY

When making a standard purchase around 50% of Hungarians focus on the price to value ratio, 25% look for discounted items and 17% always buy the cheapest of everything, according to a representative survey made by insurance company Generali. The survey found that a third of shoppers regularly made impulse purchases, buying products they did not need or had not planned on getting. Impulse buying is mostly sparked by discounts discovered at stores and is most common among women, those younger than 40 years and those living in Budapest. Most respondents consider themselves to be conscious shoppers but this is only true when purchasing durable consumer goods like cars and smartphones, according to the survey.